Disneyland plan for long-term major development in Anaheim clears crucial hurdle (2024)

Disney officials cleared one of the final hurdles Monday for its theme park expansion plan, which they say would jump-start at least $1.9 billion of new development at the Anaheim resort over the next 10 years.

The DisneylandForward project was approved Monday night on a 5-1 vote by the Anaheim Planning Commission after almost three years of reviews and analysis. The project next will go before the City Council.

“I want to thank each and every person who came tonight to speak their minds, whether you agreed, disagreed or were neutral,” said commission Chairperson Lucille Kring. “I want to thank Disney for bringing this to us. Make us proud.”

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“Together we are unequivocally making history, just like Walt Disney did almost 70 years ago with the city of Anaheim and Disneyland,” Ken Potrock, president of the Disneyland Resort, said at the meeting before the vote. “It’s a tremendous responsibility for all of us and a privilege to be a steward of this vision for this very, very special place.”

The requested changes to the park’s zoning would allow Disney — a dominant figure in Anaheim politics — more flexibility to reimagine its existing 490-acre footprint in Anaheim over the next few decades, mixing new attractions, theme parks, shops, restaurants and parking to “provide for continued, long-term growth of The Disneyland Resort,” the latest city report said.

Dozens of disgruntled Anaheim residents and Disneyland fans alike attended the meeting to voice their opinions about the proposal.

John Noteboom, an Anaheim resident for 27 years, lives on the western edge of the Disneyland Resort with his wife.

“As some of the closest neighbors to the proposed theme park district of Disneyland on the west side of the park,” he said, “we’ve had nothing but cooperation from Disney anytime an issue has come up.”

However, not all the comments from residents were positive.

Jeanine Robbins, who has lived in Anaheim about half a mile from Disneyland for 33 years, brought up a class-action lawsuit that was filed against Walt Disney Co. last week, alleging that Disney underpaid hotel maintenance workers.

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“When they can take care of their existing employees, then they can come back with this ridiculous proposal,” she said. “If you pay your employees so little that they require food stamps and rent assistance and homeless shelter beds, then you are not a job creator. You are simply a moocher on the public dime.”

Margaret Patino, who has lived near Disneyland for 45 years, raised concerns over Magic Way, a street near the resort, being privatized for the potential project.

“Restricting the foot traffic on Magic Way for only Disney guests who will have their keycards is unfair,” she said. “Neighboring hotels, motels will not have access, leaving the surrounding residents to deal with increased traffic on Ball [Road], Katella [Avenue] and losing the access to the 5 Freeway.”

Anaheim officials approved plans during the 1990s that led to the growth of Disneyland Resort in the newly formed Anaheim Resort area, according to the DisneylandForward website.

“And while those plans resulted in major improvements to the entire Anaheim Resort,” the site says, “their ‘traditional’ district/zone approach does not allow for the diverse, integrated experiences theme park visitors now seek, severely limiting Disney’s ability to continue investing in Anaheim.”

The project doesn’t include specific plans for new attractions, but Disney officials have offered a vision for possible additions, such as immersive Frozen, Zootopia, Tron or Peter Pan experiences similar to those at Disney’s locations in Shanghai, Hong Kong and Tokyo. The project promises a minimum $1.9-billion investment in the theme park, lodging, entertainment, shopping and dining within a decade, according to city officials.

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The city of Anaheim’s staff report on the project recommended the Planning Commission’s approval. The proposal now requires final approval from the City Council, likely in mid-April. Even though the new zoning has been approved, individual projects are still subject to city planning approval.

The proposal outlines an increase of 4,376 theme-park-related parking spaces, as well as a variety of traffic improvements, including adding bike lanes and pedestrian bridges and absorbing some local roadways into Disney’s oversight.

The expected development by Anaheim’s largest employer would generate significantly more economic output and tax revenue, according to an analysis commissioned by the Walt Disney Co. The new agreement, if approved, would also have Disney pony up $30 million for affordable housing within five years, $40 million for street and transportation improvements and $10 million for sewer upgrades.

“The DisneylandForward Project is expected to generate additional revenue to the city that will increase the city’s general fund to be used for a wide variety of public benefits, including funding police and fire personnel and resources, local school districts, parks, libraries, and capital improvements,” according to the city’s staff report.

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The project’s environmental impact report found that the construction phase would have significant, unavoidable effects on noise pollution, air quality and greenhouse gas emissions in the surrounding community, but Disney officials cited mitigation measures, including installing 12-foot-tall noise barriers.

Many nearby residents and businesses have expressed concerns throughout the lengthy review process about noise, traffic, increased crime or pollution — but there was also much support for the project at a city workshop last month.

Some have also called on Disney to invest more in the community, given the scale of this project and how many of the company’s low-wage workers struggle to make ends meet.

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Duane Roberts, the editor and publisher of website Anaheim Investigator, pointed to the massive Walt Disney Co.-funded 1,400 unit affordable housing project near Disney World in Central Florida, calling the promised $30 million for affordable housing in Anaheim “puny.” He said he wasn’t necessarily opposed to the DisneylandForward project, but wanted city officials to push for more local support from Disney.

“Why are we getting so little as compared to Florida?” Roberts asked city officials last month. “Do we not, like them, have a housing crisis in this state?”

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Disneyland plan for long-term major development in Anaheim clears crucial hurdle (2024)

FAQs

Disneyland plan for long-term major development in Anaheim clears crucial hurdle? ›

Disneyland plan for long-term major development in Anaheim clears crucial hurdle. Dubbed DisneylandForward, the plan is not specific about what exactly Disney plans to build, but it asked Anaheim to relax zoning rules and give the company flexibility to construct new rides, hotels and stores alongside one another.

What is the long term plan for Disneyland? ›

Disneyland plan for long-term major development in Anaheim clears crucial hurdle. Disney officials cleared one of the final hurdles Monday for its theme park expansion plan, which they say would jump-start at least $1.9 billion of new development at the Anaheim resort over the next 10 years.

Why did they build Disneyland in Anaheim? ›

Eventually, he chose a plot of land in rural Anaheim, close to Los Angeles, for the park instead, largely as a result of the hostility of Burbank city officials toward the studio project. This much larger plot allowed Disney to reconceptualize his park into the public “giant movie set” that would become Disneyland.

What is the proposed Disney expansion? ›

With the proposed DisneylandForward Project, the company wants to spend $1.9 billion to develop the property over the next 10 years. That includes $40 million to buy streets from the city of Anaheim including Hotel Way, part of Clementine Street and Magic Way.

How did Disneyland change over the years? ›

Since its opening, Disneyland has undergone expansions and major renovations, including the addition of New Orleans Square in 1966, Bear Country in 1972, Mickey's Toontown in 1993, and Star Wars: Galaxy's Edge in 2019.

What is Disney's long term goal? ›

Since 2009, Disney has operated under a long-term vision to reach net zero greenhouse gas emissions. In December of 2022, we announced our latest goals to help advance us on that path and plan to submit our goals to the Science-Based Targets initiative (SBTi) for validation.

What is the 10 year plan for Disneyland? ›

Disney officials cleared one of the final hurdles Monday for its theme park expansion plan, which they say would jump-start at least $1.9 billion of new development at the Anaheim resort over the next 10 years.

What is Disneyland doing for 100 years? ›

In the almost 100 years since the company's founding, it's expanded to be a global empire with parks and resorts around the world, five cruise ships—with three more on the way—and a handful of movie studios under its umbrella.

How many years did it take to build Disneyland in Anaheim? ›

After one full year of rigorous construction demands and a total investment of $ 17 million, the gates of Disneyland would be opened for its first guests on Sunday, July 17, 1955.

How long did it take to build Disneyland Anaheim? ›

-- Disneyland, the only theme park designed and built under the direct supervision of Walt Disney, opened on Sunday, July 17, 1955. Construction lasted for exactly one year, and cost only $17 million to complete.

Why can't Disneyland expand? ›

Right now, there isn't enough room in the original Disneyland in California to build something on a large scale without affecting existing attractions, which are relished by loyal, long-time visitors to the company's oldest theme park, Alde said.

What does Disney do to implement its strategy? ›

Disney's content strategy leverages integration and cross-promotion to maximize the reach and impact of their content. For example, when a new Disney movie is released, it is often accompanied by merchandise lines, theme park tie-ins, and digital content, creating a cohesive and immersive brand experience.

What is the strategic goal of Disney? ›

The Disney Strategy is a business strategy that is used by the Walt Disney Company. It is a four-pronged strategy that focuses on creativity, storytelling, technology, and innovation. Creativity is at the heart of the Disney Strategy.

What made Disneyland so successful? ›

Unique And Immersive Experiences

Disneyland has long been considered a pioneer in the amusem*nt park industry and has set the standard for other parks around the world. Its success can be attributed to its commitment to creating an unforgettable experience for every guest who visits.

When was Disneyland planned? ›

In the early 1950s, Walt Disney began designing a huge amusem*nt park to be built near Los Angeles. He intended Disneyland to have educational as well as amusem*nt value and to entertain adults and their children.

How much does it cost to maintain Disneyland? ›

Estimated Disneyland Daily Operating Cost: $5.49 Million

Operating all of Disney's parks and resorts cost $14.015 billion in 2019, according to the company's annual report. If the cost to operate was split evenly per park, that would amount to around $5.49 million per park per day.

How much is a year long pass for Disney? ›

Walt Disney World Annual Pass Prices
Annual PassMember PricePrice Change
Incredi-Pass – Renewal$1,229 plus taxIncrease of $40
Sorcerer Pass – New Purchase*$999 plus taxIncrease of $30
Sorcerer Pass – Renewal*$849 plus taxIncrease of $25
Pirate Pass – New Purchase*$799 plus taxIncrease of $50
4 more rows
Oct 11, 2023

Does Disneyland have a pension plan? ›

The Walt Disney Company Retirement Plan Master Trust is a single-employer defined benefit corporate pension fund based in Burbank, California. The plan provides retirement benefits to the eligible employees of The Walt Disney Company.

Are there plans to expand Disneyland? ›

The sweeping, multi-decades long plan to invest and revamp the Disneyland Resort will go before the Anaheim City Council. ANAHEIM, Calif. — Disney marked a major milestone in its nearly $2 billion, multi-decades long plan to change and expand the Disneyland Resort.

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